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Whitepaper: Making The Customer Experience Your No.1 Priority Through Sound

Internet shopping and the pandemic have shown people that modern urban life is possible without leaving home, with frightening potential consequences for the hospitality and retail industries. Socialising will always be human nature, but it’s clear that shops, restaurants and hotels need to raise their game now, as they face increased competition from online shopping, home entertainment and home-delivery takeaways or DIY gourmet meals.

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This white paper explains why sound is so important, reveals the common errors that often result in poor sound in retail and hospitality industries, and shows how to use sound to improve, rather than damage, customer experience, brand affinity, sales and profits.